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Why AI gets Brand Strategy wrong

Why AI gets Brand Strategy wrong

by Pacha | Jun 5, 2025 | Brand Strategy, Build, Launch | 0 comments

Think AI can replace a brand strategist? Here’s why it can’t—and how to actually use AI the smart way in your brand strategy.

The You, Me, and Us of Branding

The You, Me, and Us of Branding

by Pacha | May 8, 2025 | Brand Strategy, Build, Launch | 0 comments

Before you invest in marketing, make sure your brand is in alignment. This post explores why brand strategy is the essential first step for chiropractors who want their marketing to actually work—and how skipping it leads to wasted effort and cash.

Making Connections

Making Connections

by Pacha | Apr 23, 2025 | Brand Strategy, Build, Launch | 0 comments

Explore the ‘Making Connections’ brand superpower and discover how it helps brands create meaningful relationships, build trust, and inspire loyalty through authentic branding.

The Implementation Gap

The Implementation Gap

by Pacha | Apr 12, 2025 | Brand Strategy, Build, Launch | 0 comments

Discover why both strategy development and implementation support are essential for brand success, and how the gap between these two elements often leads to wasted potential and investment.

Velvet Brand Revolution

Velvet Brand Revolution

by Pacha | Mar 15, 2025 | Brand Strategy, Build, Launch | 0 comments

Join the Velvet Revolution in business—a movement for authentic, heart-centered entrepreneurs who believe you don’t need to be the loudest in the room to make a meaningful impact.

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