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The Recipe for Success

One part German precision, one part California cool and one part Spanish passion. 

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Identity Design

EVERYTHING YOU NEED TO BUILD YOUR BRAND

So, you think you need a LOGO. Maybe you’re just starting out, maybe you’re updating your old brand. Either way, your logo is only part of your brand. So what exactly is a BRAND

What’s a brand?

It’s all the obvious stuff like your logo, your products or services and your team members. But it also includes all the intangible things that make your brand unique. It really starts with defining your perfect patient. Who is your tribe? The more you know about about the WHO, the easier the HOW will be. How THEY perceive your brand is what defines it. And everything your brand does shapes that perception. And in turn your customers will have certain expectations based on their perception. Every interaction your patient has with your brand needs to meet those expectations. 

So, rather than asking, “What is a brand?” a better question might be, “Who is a brand?” Every brand has a persona. Think of your brand as a person. What is that person like? What can you expect when you interact with that person? From appearance to personality and everything in between, your brand persona is one that consumers will evaluate and judge before they do business with you. 

Tell YOUR story

Tired of the old spine logo with hands? Here you find logos based on the ideas of growth, alignment, family, and holistic health. But it’s not just about looking good. We craft brand experiences that get to the core of what you do. We combine 20 years of experience in brand strategy with a healthy dose of inspiration. Some doctors sell chiropractic marketing materials, but lack the eye for design. Some graphic designers can make great logos and websites, but lack the understanding of the chiropractic profession. We combine the best of the two worlds and provide you with brands that are rooted in deep understanding of chiropractic health care. Our goal is to craft YOUR brand story and help you tell it to the world, so that your patients will feel right at home.

What’s included?

STRATEGY

Brand Substance
Positioning Strategy
Market & competitor audit

Target audience identification
Brand voice & message creation

IDENTITY

Mood board collaboration
Logo design process
Color palette & typography
Brand elements
Contextual examples

COLLATERAL

Business card design
Social media templates
Banners
Intake forms
Brochure

Inquire for complete list. 

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Branding Stacks

Pick an option that fits your budget and grow your brand at your own speed

starter stack

Starter Stack

Pre-made Logos and Brands

{ Starting at $95 }

  • choose one of our pre-designed logos and brand packages
  • receive your logo in multiple file formats within 3 business day

To grow your brand, choose one of the add-ons available in the Marketplace of Ideas.
A customer favorite is the Brand Upgrade Package.

short stack

Short Stack

brand audit

{ $495 }

  • Roadmap for your Brand Strategy
  • turnaround time about 1 week

This includes 4-5 hours of diving into your current brand. Plus a 1.5 hour presentation of your brand strategy roadmap at the end. You will have all the information and pieces you need to create a full strategy for your brand.

full stack

Full Stack

premium brand

{ Starting at $3,500 }

  • Identity package (see above)
  • Custom collaterals
  • Brand style guide
  • Turnaround time about 4-6 weeks

This is only for clients who either already have a brand strategy (either done by Purely Chiros, or somebody else). If you don’t have one, please start with the Brand Audit.

Pacha is AMAZING! She has designed two logos as well as reworked all my patient handouts, they are now stunning. I am thrilled with her professional work as well as how she handles the business side, I felt that she kept me “in the loop” the entire time. I will definitely be utilizing her services again and recommend her to all my colleagues and friends.

Dr. Kristina Kill-Stitcher

Practice Evolution Program

But why?

What’s in it for you?

✧ Clarify your visual identity
✧ Define your brand strategy
✧ Attract your dream patients
✧ Professionalize your presentation
✧ Establish yourself as an authority
✧ Grow your audience engagement
✧ Increase your traffic

How it works

We streamlined our process to keep it simple and online.

1

Welcome email or call

We talk about what you need and how we can help you. Depending on your project, that might involve filling out a questionnaire or answering several questions via email.

2

Customized proposal

When all our questions have been answered, we prepare a contract. It includes details about what exactly we’re doing for you, timeline of the project, what you can expect in the end and the payment agreement. Once signed, the deposit we agreed on is due.

Customized proposal

When all our questions have been answered, we prepare a contract. It includes details about what exactly we’re doing for you, timeline of the project, what you can expect in the end and the payment agreement. Once signed, the deposit we agreed on is due.

2

3

Brainstorm

Once the deposit is payed we get to work. This is where the magic happens and it’s a bit hard to put into words. You’ll just have to trust us on this. 

4

Design and Revisions

We will send you a few different logo ideas to choose from with the first draft. We usually include some notes about the ideas behind the design to give you some background. You choose the direction you prefer and we tweak your logo until you’re perfectly happy with it. 

Design and Revisions

We will send you a few different logo ideas to choose from with the first draft. We usually include some notes about the ideas behind the design to give you some background. You choose the direction you prefer and we tweak your logo until you’re perfectly happy with it. 

4

5

Launch

We send you your logo in several file formats for any occasion. If your contract included additional brand designs, we will get those ready as well. Then it’s time for you to show off your new brand to the world.

Say hello!

Let’s Start Something new

Ask a question, request a new product, share some feedback or just say hello.
We promise to get back to you within 24 hours.

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